Capturing the new look at the BARK Office
We had a great time capturing 71 Visuals work on numerous interior design projects. Our latest assignment took us to the new BARK office in the Financial District, where 71 Visuals had transformed the space into a canine-friendly haven.
71 Visuals is a renowned Long Island-based company specializing in creating exceptional interiors for businesses, office spaces, and retail stores. Their commitment to innovative design and attention to detail is evident in every project they undertake. With a focus on creating spaces that inspire and engage, 71 Visuals has established itself as a leader in the industry. Here's the video we made for them:
Bark: A Fun and Dog-Loving Company
BARK is a dynamic company that has revolutionized the pet industry. Known for their high-quality dog products and playful brand identity, BARK has cultivated a loyal customer base. Their new office in the Financial District reflects their fun-loving culture and commitment to providing a welcoming environment for both employees and their furry companions.
Transforming the BARK Office
71 Visuals played a pivotal role in designing the BARK office, creating a space that is both functional and aesthetically pleasing. By consolidating three separate floors into a single, expansive space, they were able to create a seamless flow throughout the office. One of the most striking features is the indoog dog park, where employees can bring their dogs to work and enjoy some playtime.
Unique Design Elements
The BARK office is filled with creative and playful design elements. The meeting room features custom tennis balls that resemble squirrels, adding a touch of whimsy to the space. The BARK logo is beautifully incorporated into the design, using a variety of products to fill in the letters and showcase the company's offerings.
"The BARK office is filled with creative and playful design elements. The meeting room features custom tennis balls that resemble squirrels, adding a touch of whimsy to the space."
Behind the Scenes: The Interview Process
Nick and Neo were tasked with filming and photographing the BARK office, focusing on the interior design elements created by 71 Visuals. They also conducted interviews with the Creative Director and other key individuals involved in the project. While interviewing, we faced the challenge of guiding the conversation towards 71 Visuals' involvement, rather than focusing solely on BARK. This required careful phrasing and strategic questioning to ensure that the client's contributions were highlighted. The raw footage of the two interviews was over an hour, even though we only needed 2min. That is however how it goes often, and being able to navigate questions and revisiting a topic is sometimes required by the interviewee.
Oh and the cat lovers get a space in their office as well. It is behind a secret sliding bookcase door. A dark room with tungsten light, textures, comfy chairs and hilarious details. We could not believe what kind of funny details this project included.
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