Amazon Products Purefinity
Bringing vitamins to life for Amazon listings
Shooting products in a studio is never easy. It requires a lot of thinking and pre-planning to make the shots as dynamic as possible, to keep the viewers attention. We implemented many different food techniques, as well as incorporating an actress into the video to achieve these goals. In addition to all of that, we kept an appealing color palette throughout the video, matched with soft lighting to really make this product pop!
memories from the set
“I think of filmmaking as a form of communication. Maybe it’s also an art, but that’s for somebody else to decide." - Roger Deakins.
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What it took